Shaun Borstrock

Dr. Shaun Borstrock is the Head of Knowledge Exchange and Research at Ravensbourne University London, where he focuses on design-led innovation, emphasising the intrinsic role of design in decision making. He fosters multi and trans-disciplinary collaboration globally, working with institutions, industry partners, and the wider community. In addition to his academic role, Dr. Borstrock is an independent consultant to luxury brands and associations worldwide, including Unity PR, Ford, John Lewis, Gucci, and others. He is a renowned keynote speaker on luxury branding, fashion, consumerism, and brand strategies at events worldwide.

Dr. Borstrock's research delves into the evolving concept of luxury in the context of technology and its impact on handcrafted products. He has been instrumental in the development of Modeclix, the world’s first fully customizable 3D printed textile, which has received numerous international 3D print award nominations. Furthermore, he is the Editor of Luxury Studies; The In Pursuit of Luxury Journal and co-author of Crafting Luxury published by Intellect books. He also hosts the "In Pursuit of Luxury" podcast and serves as a Visiting Professor in the Koppleman School of Business at Brooklyn College in New York.

With over 20 years of experience in the creative industries, Shaun is always seeking exciting multidisciplinary knowledge exchange and research opportunities. His work and expertise have made a significant impact on the fields of design, luxury branding, and fashion, both in academia and in the industry.

Image 1: Portrait

Image 2: Cover for In Pursuit of Luxury

Image 3: The In Pursuit of Luxury Journal

Video: Modeclix


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